Our Story我们的故事

58Kopi

Coffee is more than a drink. For our family, it is a smell, a memory, and part of the journey that raised us.咖啡不只是一杯饮料。对我们一家来说,它是一种味道、一段记忆,也是陪着我们长大的生活。

Traditional roasted coffee beans representing the story of 58CoffeePontian

The smell we once complained about became the smell we now cherish.曾经嫌弃的咖啡味,后来成了最舍不得忘记的味道。

For us, coffee memories began long before 58CoffeePontian became a name. They began at home — with our mother returning from work carrying the smell of coffee on her clothes, and with that same aroma lingering around the house day after day.对我们来说,关于咖啡的记忆,早在 58CoffeePontian 这个名字出现之前就已经开始。小时候,妈妈忙完回来,身上总是带着浓浓的咖啡味;家里也常常弥漫着那股熟悉的香气。

As children, we did not always understand why coffee took up so much of our lives. We were often called to help weigh the coffee, pack it bag by bag, move 25kg sacks of coffee beans, and handle all the little jobs that came with a family coffee business.小时候其实不懂,为什么生活里好像到处都是咖啡。常常要被叫来帮忙称重、把咖啡一包一包包装好,也要一起搬一包 25kg 的咖啡豆,做着家里咖啡生意大大小小的杂事。

Back then, we only thought the coffee smell clung to everything. Now we know it was the smell of the work that raised us.以前只觉得咖啡味怎么洗都洗不掉。长大以后才知道,那其实就是养大我们的味道。

There were days when we complained that our clothes, hair and even our hands smelled like coffee. Only much later did we understand what that smell carried: long hours of work, our mother's persistence, and the quiet effort behind every bag that left the house.以前会嫌弃,衣服、头发、甚至手上都是咖啡味。后来才慢慢明白,那股味道里面装着的是长时间的劳动,是妈妈的坚持,也是每一包咖啡背后看不到的辛苦。

The business started from our home. When there was no longer enough room, we specially rented a low-cost house so there would be a place to roast coffee, weigh it, pack it and prepare orders. It was not glamorous, but it was ours, and it was another small step forward.这门生意一开始就是在住家里做。后来空间慢慢不够了,我们特地租了一间廉价屋,用来炒咖啡、称重、包装和备货。它并不华丽,却是我们一步一步往前走的重要阶段。

From working at home, to a rented low-cost house, and eventually to having a small shop of our own, every stage was built slowly. 58CoffeePontian did not appear overnight. It grew from the work our family had already been doing for years.从住家,到租来的廉价屋,再到今天终于有了属于自己的小店,每一步都走得很慢。58CoffeePontian 不是突然出现的品牌,而是从一家人很多年的生活与工作里,一点一点长出来的。

Why aroma matters to us.为什么我们这么在意咖啡的香气。

Maybe because coffee aroma has always been tied so closely to our memories, fragrance is one of the things we care about most when making coffee today. We believe a good Nanyang coffee should already make you want to drink it before the first sip.也许正因为咖啡香气和我们的记忆连得太深,所以今天在做咖啡时,我们最在意的其中一件事,就是香气。我们相信,一杯好的南洋咖啡,在喝下第一口以前,就应该先让人闻到想喝的味道。

We pay attention to the aroma of the beans, the roast, the body of the cup, the smoothness and the balance of the blend. The goal is not simply to make coffee strong. It is to create a cup that is fragrant, full-bodied, familiar and satisfying — the kind of taste that brings people back to the coffee they remember.我们注重咖啡豆本身的香气、炒制火候、入口的醇厚度、顺滑感,以及每一款配方之间的平衡。我们追求的并不只是“够浓”,而是香、醇、顺,而且喝起来有熟悉感——是一杯会让人想起自己记忆里那杯南洋咖啡的味道。

Today, as we serve retail customers, cafés, kopitiams, restaurants and business partners, that family memory still sits at the heart of 58CoffeePontian. What once felt like the smell of work has become the smell of home, persistence and everything that brought us here.今天,无论是面对零售顾客、咖啡馆、咖啡店、餐厅,还是批发合作伙伴,那段家庭记忆依然放在 58CoffeePontian 最重要的位置。以前觉得那只是工作的味道,如今才知道,它也是家的味道、坚持的味道,也是带我们走到今天的味道。

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